According to recent statistics, more than 60% of businesses have started utilizing video marketing. From this 66% were not using video ads a year ago. This trend has improved fast and will reach new heights quickly than we think.
Surely, video marketing is one of the newest additions to your promotion toolbox. You might still have your difficulties. Is it deserving to consider using videos for promoting your business? Do you have enough sources to study and apply video content in your marketing?
The answer is easy: Yes, it’s worth it. Not only because everyone is doing it but because the video is one of the most accomplished and profitable digital marketing means out there. Here are some ideas why you should use video marketing.
1. Video Boosts Conversions and Sales:
The very first thing. Videos can make you some more money. Adding a product description video on your home page can increase sales conversions by more than 80%. And Viddictive.org team has made it sure that video works well regardless of the category in which you want to use.
2. People share the video:
Individuals who view a video ad about any product and find it valuable or interesting will share it with their friends and family on social media. In fact, as per stats, every minute more than 700 videos are shared by Twitter users. This happening can increase your video’s exposure exponentially.
3. A video carries vast quantities of knowledge in a short time.
It’s not wrong if we say that a video can express more in a less amount of time as compared to text. The video is more pleasant to the senses, so it can communicate more information by showing and telling at the same time. The emotional influence of video ads is notable. You make a stronger personal relationship when you’re storytelling within sight and sound, connecting a viewer’s emotions to your service or product.
4. Video ads do well amongst mobile users.
The number of Individuals viewing videos on mobile devices proceeds its upward rise. One impressive statistic for companies sharing video is that more than 80% of short pieces, nearby 30 seconds, are seen through to the end on mobile. The same isn’t the case for those viewing the ads on a computer.
If these benefits of video advertisement don’t prompt you to get on board, here’s one more important reason to do it: Your competition is spreading videos and gaining the attention of your likely customers. Now, you no longer have to admire if you should bring video into your marketing fold.